World-renowned premium mixer brand Fever-Tree have unveiled a new range of low-calorie flavoured sodas, named The Soda Collection.
Fever-Tree, the world’s leading producer of tonics and mixers are rolling out a collection of four flavored sodas aimed towards today’s health conscious consumers. The range of flavours, “crafted from the finest naturally sourced ingredients”, include Raspberry & Rose Soda, Mexican Lime Soda, Italian Blood Orange Soda and White Grape & Apricot Soda.
Created using the same approach to craft their range of tonic waters and ginger mixers, Fever-Tree have designed their new range of premium flavoured sodas to perfectly pair with a variety of different premium spirits including vodkas and gins through to vermouths and Italian liqueurs, creating “sophisticated yet simple, low-calorie spritz serves”.
Fever-Tree’s on-trade sales manager, Craig Harper, said: “We know that consumers are more conscious than ever about when and what they drink, whilst still looking for a premium experience.
“The response to the new range from our trade customers has been fantastic. Just as we’ve done before with our tonic and ginger ranges, we’ll be supporting our trade partners with bespoke menus, trainings and digital and experiential activity throughout the summer.”
Serving recommendations:
Raspberry & Rose Soda can be mixed with pink gin or premium vodka and garnished with fresh raspberries for a refreshing summer spritz.
Mexican Lime Soda is perfect for pairing with premium vodka or tequila and a slice of lime for a mouth-wateringly zesty spritz.
Italian Blood Orange Soda can be paired with Italian liqueurs or premium vodka with a garnish of blood orange for a delicious fruity spritz.
White Grape & Apricot Soda is recommended served with vermouths or Italian bitters and garnished with a slice of lemon for a light and fruity summer spritz.
Rose Cottingham, Fever-Tree’s innovation manager said: “We are so excited to launch the Fever-Tree Soda Collection. Our meticulous focus on quality is at the heart of the brand and has again taken us across the world in pursuit of the very best ingredients to create these great-tasting mixers.
“From handpicked rose petals in Bulgaria to zesty Mexican limes and the highest quality fruits from different regions across Italy, we have created a versatile range of mixers to be enjoyed with a whole raft of spirits, fortified wines and bitters during the spring and summer months.”
The Fever-Tree Soda Collection (premium 200ml glass bottles) is now available through national wholesale accounts, then in the run up to Easter 2020 a wider UK distribution will take place.
